Granado

Granado is one of Brazil’s oldest and most respected cosmetics and perfumery brands, founded in 1870 in Rio de Janeiro by pharmacist José Antonio Coxito Granado. Originally established as a botica that blended medicinal knowledge with local natural ingredients, Granado quickly became a trusted name in hygiene, skincare, soaps, fragrances, and personal care. Renowned for products like antiseptic talc and vegetable-based glycerin soaps, the brand combines time-tested formulas with contemporary innovation. Today, Granado continues to honor its heritage while offering a range of quality products that reflect Brazil’s rich biodiversity and commitment to quality and tradition.

Granado – Traditional Brazilian Cosmetics & Perfumery


Granado is a historic Brazilian brand with origins as a pharmacy and perfumery in Rio de Janeiro. Since its founding in 1870, the company has been dedicated to creating high-quality personal care, skincare, soaps, and fragrances that combine traditional botanical ingredients with trusted formulas. Over more than 150 years, Granado has built a legacy of craftsmanship, innovation, and timeless appeal.


Heritage, Quality and Natural Ingredients


Granado began as a botica blending extracts from Brazilian plants, herbs, and flowers into remedies, soaps, and care products. The brand became a favorite among locals and was even appointed as an official supplier to Brazil’s Royal Family in the 19th century. Many of its classic formulations, such as antiseptic talc and vegetable-based glycerin soaps, remain popular today, reflecting both tradition and effectiveness.


Wide Range of Personal Care Products


Today, Granado’s product range includes fragrant soaps, body care, skincare, perfumes, home scents, and more. Committed to quality and innovation, the brand continues to evolve its collections while honoring its heritage and attention to detail, making its products beloved across generations.


International Recognition and Presence


Granado has expanded beyond Brazil with flagship and concept stores in major cities around the world, bringing its signature blend of Brazilian charm, history, and quality to global audiences. The brand’s international presence underscores its reputation as a cherished cosmetic and perfumery icon.


Designed for Everyday Care


Whether used for daily skincare, gifting, or pampering routines, Granado products combine functionality, heritage, and sensory pleasure. Each item reflects the brand’s dedication to comfort, effectiveness, and the natural beauty of Brazilian ingredients.

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